Boss Fight Studio announces that they have acquired the license to make action figures and collectibles based on the iconic Popeye The Sailor comics and cartoons.
The first wave of Popeye Classics action figures is expected to hit shelves late summer 2021, and will include Popeye, Olive Oyl, Bluto, and Castor Oyl. The Popeye Classics figures will bring a new cult favorite to life and be a great complement to the Boss Fight arsenal of licenses, which include Flash Gordon and The Phantom.
The deal was brokered by FanGirl Consulting and Brand Management, with King Features Syndicate.
“Like so many, I grew up watching the classic Popeye animated cartoons,” says Andrew Franks, partner and art director at Boss Fight. “As an adult, I was drawn back to Popeye by E.C. Segar’s brilliant original comic strip. To be able to bring these characters to life as fully poseable toys is a dream.”
“This will be the fourth license we work with Boss Fight Studio on and we know their approach will bring these toys to life and quickly become fan favorites,” says Jarred M. Goro, VP of North American licensing at King Features.
“We approach design with aesthetics but also functionality,” says Franks. “Toys should be able to be posed into any scene your imagination can dream of.”
Source: Boss Fight Studio PR