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KB Toys Details Comeback Plans at PlayCon

During a presentation at PlayCon 2018, KB Toys CEO Ellia Kassoff talked about the plans for the store to return this year! Our sister site TFW2005 had a breakdown of the details. There will be an initial series of pop-up stores for the Holiday 2018 season. If those go well, there are plans to expand to permanent outlets over the next two years. Here’s the details: – 300-400 KB pop up stores will open during the 2018-19 holiday season as a quick way to test each market, while the best performing of those pop ups will be reviewed in » Continue Reading.

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