IT’S MORPHIN TIME FOR RANGER NATION PHOTOGRAPHERS!

HASBRO LAUNCHES THE FIRST-EVER OFFICIAL POWER RANGERS-THEMED #HASBROYTOYPIC PROGRAM

Fans Can Share Their Favorite Toy Pics with #HasbroToyPic

PAWTUCKET, RI – AUGUST 28, 2019 – To kick off this year’s National Power Rangers Day, Hasbro is calling all of Ranger Nation to share their love and appreciation for all things Power Rangers with the first-ever official #HasbroToyPic campaign for the brand. The campaign launches today and will run through September 30, 2019.

Leading the charge with official ambassadors such as @SgtBananas and Professional toy photographer Mitchel Wu of Mitchel Wu Toy Photography, fans are encouraged to use #HasbroToyPic and #PowerRangers across social media platforms to share photographs of their Power Rangers figures. Photographs can range from snapshots of the Power Rangers Lightning Collection to imaginative scenes featuring the Power Rangers.

Throughout the campaign, some photos using the #HasbroToyPic hashtag may be featured on the Hasbro Pulse Instagram.

To follow along, follow hashtag #HasbroToyPic and Hasbro Pulse on Instagram.

About Hasbro

Hasbro (NASDAQ: HAS) is a global play and entertainment company committed to Creating the World’s Best Play Experiences. From toys and games to television, movies, digital gaming and consumer products, Hasbro offers a variety of ways for audiences to experience its iconic brands, including NERF, MY LITTLE PONY, TRANSFORMERS, PLAY-DOH, MONOPOLY, BABY ALIVE, MAGIC: THE GATHERING and POWER RANGERS, as well as premier partner brands. Through its entertainment labels, Allspark Pictures and Allspark Animation, the Company is building its brands globally through great storytelling and content on all screens. Hasbro is committed to making the world a better place for children and their families through corporate social responsibility and philanthropy. Hasbro ranked No. 13 on the 2019 100 Best Corporate Citizens list by CR Magazine, and has been named one of the World’s Most Ethical Companies^® by Ethisphere Institute for the past eight years. Learn more at www.hasbro.com, and follow us on Twitter (@Hasbro) and Instagram (@Hasbro).