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Blizzard Reveals Upcoming Merch for 30th Anniversary & BlizzConline

Toast to 30 years of Blizzard and the first-ever BlizzConline with tons of new merch launching February 19 on the Blizzard Gear Store! Read on to find out more about some of the exciting new loot dropping soon.

30th Anniversary Collection

Commemorate 30 years of Blizzard gaming with all-new anniversary themed merch! The new 30th Anniversary Collection includes a limited edition pin, exclusive puzzle, art print, gaming desk mat, journal, lanyard and outerwear. Products are adorned with the 30th Anniversary logo and include heroes and scenes from Blizzard’s most iconic and beloved games.

Also announced earlier this month, the Arthas Helm of Domination Blizzard Exclusive Replica brings to life one of Warcraft’s most powerful artifacts. At over 15 inches in height (nearly 17 inches in stand), this premium collectible is perfect for any fans of Azeroth.


Blizzard VP of Global Consumer Products Matt Beecher said: “We couldn’t think of a better way to celebrate fans that have spent the last three decades with us than with a special collection that commemorates our shared journey.

Legendary Lore

Fans can also dive into the worlds and lore of Hearthstone, Overwatch, and World of Warcraft with new literary releases coming later this year including: The Art of Hearthstone Volume IV: Year of the Raven, The Art of Overwatch Volume 2, World of Warcraft: Folk & Fairy Tales of Azeroth, World of Warcraft: Grimoire of the Shadowlands and Beyond, and World of Warcraft: New Flavors of Azeroth: The Official Cookbook. These new titles will be available for pre-order via the Blizzard Gear Store starting February 19.

Blizzard has even more surprises in store, including a new World of Warcraft Purple Murloc Plush by Snap and additional event/franchise apparel. Be sure to tune into the show and check out the Blizzard Gear Store starting February 19!